Omni-channel is a multi-channel sales approach that provides the customer with an integrated customer experience. The customer can be shopping online from a desktop or mobile device, by telephone, or in a bricks and mortar store but the brand experience would be seamless. The strategy of creating…
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Trend Alert! The Biggest Trends In The Global Luxury Industry Today
From the increased use of augmented and virtual reality in the beauty industry to the growing space for luxury sports outerwear, the 2018 Global Powers of Luxury Goods Report throws the spotlight on some of the biggest trends in the industry today. The luxury industry is going through a period of…