Whatever your whisky love story is, we’re curious: how do you choose your drink? Are you team tested-and-trusted, or, are you open to trying new brands?  If you’re in the latter category, how do you decide what new brand to try out? Do you just glance through the label and follow your gut? Or are you drawn more by what your eyes can see?

While there may be no right or wrong way to make a decision, Sotheby’s has a guide that can give you an idea of what a bottle of whisky would taste like even before it hits your tongue. And even if you belong to the tried-and-trusted gang, it does not hurt to know that, should you decide to be more adventurous in the future, there is a foolproof guide to making the best decision quickly.

Now that that’s out of the way, here’s what to know

Whisky or whiskey? The spelling matters!

Not in a pedantic sort of way. However, there is a difference that is beyond the spelling. If it’s American or Irish, it’ll be ‘whiskey’. If it’s from Scotland, Canada or Japan, that will be ‘whisky.’

But the difference doesn’t end there. American and Scottish whiskeys are distilled twice while their Irish cousins go through distillation three times. That’s why they are also so smooth and buttery-soft.

Location too!

Of course, where a drink comes from determines how it tastes. The originating region influences the style, flavour and colour of every whisky. There are three classic regions in this regard: Scotland, Ireland, and America. All scotch comes from Scotland (of course) and must have been aged for at least three years. Irish whiskey is made from malted or unmalted barley and is typically triple-distilled, resulting in a characteristically smooth taste.

Whiskey from America’s South – which by the way is referred to as Bourbon –  is notable for its slight sweetness and richness and is made from a mash containing at least 51% corn, aged in charred wooden barrels (cypress or oak) and bottled at no less than 80% proof.

Japan is another notable player in the world of whiskies, although it does not have a long provenance like the other regions. The Asian country produces scotch-inspired whiskies that tend to be lighter (both in flavour and colour) with a slightly fruity taste.

Casks are important …

Casks are a crucial part of whisky production, as they are used in its storage and maturation. The type of wood used, and how said wood is treated imparts a distinct flavour on this deliciously golden liquid.

Casks are traditionally made from oak sourced from Europe and America, and in the United States, they are charred to remove traces of previous use and imbue the fluid with a rich flavour. Once the whisky is distilled (in a large device called a potstill), it’s poured into these wooden vessels for maturation. The length of time spent in the cask is noted on bottles as the whisky’s age.

Also, whisky distillers may state whether the casks are ‘first-fill’ or ‘refill’. A ‘first-fill’ cask is one that has never been used and will therefore transfer the most flavour from wood to spirit. A refill is just what it sounds like – a previously used cask. Refills are often used to balance and adjust mellowness in whiskeys initially seasoned in first-fills.

Sherry-seasoned casks are also commonplace, the wood imbuing a mild flavouring of the sweet wine to the whisky.

… As are the ABV and age of the particular bottle you’re looking to purchase

ABV, alcohol by volume, tells you what percentage of alcohol each whisky contains, while age indicates the amount of time the whisky spent maturing in the cask.

The average ABV for whiskies is 40-50 per cent. Scotch, by law, must have a minimum ABV of 40 per cent, while special ‘expressions’ ( whisky-speak for limited variations, or special editions) often boast of higher percentages. Special expressions are typically stronger, more complex in taste and, in some cases, bottled directly from the cask with no added water.

Some whiskies spend their entire lives in a single cask, with distillers regularly tasting to achieve the right flavours. However, the usual method is to move them from cask to cask during the maturation cycle to balance or shift their flavours. Age corresponds to a whiskey’s richness: the longer the maturing process, the longer the flavours have to develop. This doesn’t mean that younger vintages aren’t flavourful, but typically, they will likely be less complex.

And finally, mash, peat and smoke

You’re more likely to hear the word ‘mash’ from distillers than you are to see it on a bottle of whisky. Mash is the mixture of grains used to create the whiskey, with malted barley being the most typical grain used. There’s also corn and rye, and, depending on the region and variation, wheat.

Peat is primarily used in Scotch whiskey from the Northern Isles. It typically refers to a distinct, earthy, smoky flavour that is achieved when peat is used to dry malted barley as part of the whisky’s production. The length and intensity of exposure to the peat smoke will determine just how smoky the final product will be.

And there you have it. So, the next time you want to try a new bottle of whisky, maybe instead of trusting your gut, thoroughly read the label to make the right decision for you.

Source: Sotheby’s

The post What to Look Out For on The Label Before Purchasing a Bottle of Whisky first appeared on Aspire Luxury Magazine.

The post What to Look Out For on The Label Before Purchasing a Bottle of Whisky appeared first on Aspire Luxury Magazine.

As usual, the results were a mix of wildly differing opinions.

Conflicting Reviews

Searching for reasons to visit Morocco online can leave you more confused than enlightened. You’ll find dazzling reviews (“Visit Morocco, and you’ll wonder where it’s been all your life!”). Mixed opinions (“Morocco is great, but you have to haggle over prices in the souks, which can be exhausting”). Foodie reviews (“Why you must eat a beef tagine before you leave the Kingdom of Light!”), and random articles tied to the writer’s profession or hobbies.  “I am a professional photographer: here are all the picture-perfect places to visit in Morocco”.

These reviews are all great, but for me, they didn’t quite tell the story of the Moroccan people are. They don’t describe the general vibe, and what one should expect to see as an African in another African country.

My Experience

So, here’s my opinion of what you’ll most likely notice after a few hours in Morocco. It might not resonate with you, but I hope it gives you a new perspective on this country.

But first, a quick disclaimer…

My short stay in Morocco meant I did not get to explore the country as I would have loved to. However, I saw enough to give me a general idea about the country and its people. I spent only 5 days in Morocco, and I did not get to experience the more laid-back charm of the cities of Essaouira and Fez (or Fes if you like). I also didn’t get to see the stark beauty of the desert town of Merzouga. While I toured the more popular cities of Tangier, Casablanca, and Marrakech, my visit cannot give a conclusive summary of this beautiful country. Nevertheless, here’s everything I noticed in just a short amount of time.

The Rich Culture

From the moment we landed in Casablanca, I got the impression that Morocco is a kingdom of ancient traditions and long-held cultural values. This is evident in the homogeneous architecture and the prevalent craftsmanship seen in the designs on the ceilings and walls. The furniture and accents in homes, hotels, and other commercial establishments, and the handcrafted items available for sale in souks all over the cities. Moroccans are incredibly proud of their culture and traditions, and it shows everywhere and in everything.

A Feast for the Eyes

Everywhere you go, it is common to see hand-designed patterns on the walls and ceilings, such as the stunning designs at La Musee des Confluences in Marrakech.

Beauty and Skincare

Moroccan traditions extend to beauty and skincare. You’d have heard of argan oil and its numerous benefits, but, in Morocco, you would see it in action everywhere you go. Argan oil, known for its numerous benefits, is used extensively. In Tangier, vendors offered customised body oils featuring argan oil and other ingredients like cloves, rosemary, and black seeds.

With an underlying pride and a hint of emotion in their voices, all said the same thing: their formulations are potent and would work because they use age-old recipes. Recipes inherited from their parents who in turn learned it from their parents who unsurprisingly were taught by their own parents …Their pride in these age-old recipes was evident!

Culinary Delights

Moroccan cuisine is definitely a highlight! It doesn’t matter if you’re in a 5-star hotel restaurant, a Michelin-endorsed dining establishment, or a street café. You’ll be served traditional Moroccan dishes, including the famous tagines. One of my most profound memories was being welcomed by hotel staff in traditional attire, serving mint tea and delicious sweets. This experience rivaled my first taste of beef tagine in a quaint restaurant in Chefchaouen.

An Active Lifestyle

Moroccans are walkers. The cities are designed with narrow alleyways and strategically placed amenities, encouraging walking. Taxis are mostly for tourists or those who cannot walk due to distance or health reasons. This lifestyle contributes to the fitness of older locals. The life expectancy in Morocco is between 73-74 years, but judging from the energetic crowds, it just might be closer to 80.

The Verdict

If you’re wondering whether to visit Morocco this summer or next, I’ll say, “Go!”

Because the pictures show a fabulous country to vacation in.

You’ve heard so much and want to see if the hype is true.

You crave authenticity and adventure in your travels.

But ultimately, go because you will learn so much, from the importance of preserving culture and traditions to the beauty of taking pride in who you are and being unapologetic about it.

The post Experience Morocco! A Journey of Culture and Tradition first appeared on Aspire Luxury Magazine.

The post Experience Morocco! A Journey of Culture and Tradition appeared first on Aspire Luxury Magazine.

So far, the Group’s footprint in Africa has grown to nearly 100 hotels in operation and development, placing it well on track to reach its goal of 150 hotels within the next five years and further establishing it as the hotel company with the largest market presence in Africa.

In Nigeria, Radisson Hotel Group continues to hold a leading position with a portfolio of 13 hotels in operation and under development, including five new hotels signed in 2023. The new signing of the Radisson RED Hotel Abuja has further bolstered the Group’s presence in the city, bringing the total number of hotels under development in Abuja to four.

Over in Morocco, the Group has pursued the same efforts with a clear transformation plan, growing its presence from one hotel in 2020 to over nine hotels in operation and four hotels in development currently. Casablanca represents a strategic hub among multiple continents, and the new signing of Radisson Blu Hotel & Apartments Casablanca Finance City and Radisson RED Hotel Casablanca Finance City solidifies the Group’s ambitions to reach over 25 hotels by 2030 across the country.

Ramsay Rankoussi, Vice President, Development, Africa and Turkey at Radisson Hotel Group, said, “The seven new hotels align with our expansion strategy, demonstrating significant growth in key African markets such as Morocco, Nigeria, Tunisia and Ethiopia as well as our highly anticipated debut in Tanzania. These hotels also highlight our conversion strategy and our commitment to diversifying our portfolio by introducing new brands and cementing our presence in these important markets.”

Here’s everything we know about all seven hotel signings

Radisson Blu Hotel & Apartments, Dar es Salaam (Tanzania)

Marking the Group’s debut in Tanzania, this 138-room hotel, featuring 94 guestrooms and 44 three-bedroom apartments, is set to open in 2025 as part of a mixed-use development in Dar es Salaam’s CBD. The hotel will occupy the top 14 floors of a 33-floor tower, one of the tallest buildings in the area, and is within walking distance of the ferry terminal to Zanzibar Island.

The hotel will offer a diverse array of dining facilities, including a lobby café, business class lounge, all-day dining restaurant, speciality restaurant, outdoor pool, and pool restaurant. Additional amenities include retail stores, a ladies’ salon, indoor parking, a gym, a steam room and sauna, a kids’ playroom, and eight meeting rooms.

Radisson Hotel Mwanza (Tanzania)

Supporting a strong market entry, this 196-room hotel currently under construction will launch the Radisson brand in Tanzania in 2025. Mwanza, Tanzania’s second-largest city, is renowned for corporate meetings and events and is the ideal starting point for tours to the Serengeti National Park. As the only branded hotel in Mwanza, it will feature a lobby café and bar, an all-day dining restaurant, sports bar, outdoor pool bar, executive lounge, and two speciality restaurants: Balaustine, a ‘casual-fine dining’ experience inspired by the Barbary coast, and, the Levant and Filini, offering a delectable dining experience of fresh, simple, and delicious Italian-style cuisine.

The meetings and events space includes a triple-height ballroom, a business centre, boardrooms, and a conference room. The extensive wellness facilities will comprise a gym, spa, outdoor pool, and kids’ playground.

Radisson Blu Hotel & Apartments, Casablanca Finance City, and, Radisson RED Casablanca Finance City (Morocco)

Enhancing the Group’s Moroccan portfolio – which currently includes eleven hotels in operation and under development – is the addition of two new branded hotels and a serviced apartment. These new builds, including the first Radisson RED hotel in North Africa, will feature a total of 381 rooms and are set to open in late 2027. They will be located in Casa Anfa, at the heart of Casablanca Finance City, the city’s new financial hub, recognized as Africa’s leading financial centre, on par with London and La Défense in Paris.

Providing guests with an array of dining and wellness facilities for an ideal stay, the Radisson Blu will offer guests an all-day dining restaurant, a speciality rooftop restaurant, and a rooftop bar. Meanwhile, the Radisson RED hotel will include a restaurant and a pool bar. At the Radisson Blu’s wellness facilities, expect a spa, a fitness centre, and an outdoor rooftop swimming pool. The Radisson RED will have nearly the same features with a fitness centre, an outdoor pool and a rooftop swimming pool.

For meetings and events, in addition to the five meeting rooms at the Radisson Blu, there will be a 1,100-square-meter conference centre comprising an auditorium, a large ballroom and three meeting rooms, making the complex the future meeting destination.

Radisson Blu Hotel & Conference Center, Tunis (Tunisia)

This 305-room hotel, a conversion of an existing property, will soon premiere the Radisson Blu brand in Tunis, complementing the Group’s footprint in Tunisia as its seventh hotel in the country and fourth in Tunis. Located just ten minutes from the airport, the hotel will come equipped with dining outlets such as a lobby bar, shisha bar, all-day dining restaurant, and three speciality restaurants.

The expansive convention centre will include multiple meeting rooms, boardrooms, a VIP room, an executive lounge, a business centre, and a 1,400 sqm ballroom, making it the largest conference centre in the city.

Radisson RED Abuja (Nigeria)

The 105-room hotel, set to open in 2028, will be Radisson Hotel Group’s 13th property in Nigeria and the second Radisson RED in the country, introducing the upper upscale brand to Abuja. Located in Wuse, Abuja’s main commercial and social district, the hotel will be surrounded by corporate offices, popular estates, shopping malls, and nightlife venues. The hotel will feature a bar and terrace, an all-day dining restaurant, and a pool bar and grill. It will also offer 238 square meters of meeting space, including three meeting rooms, a pre-function area, and a fitness facility.

Park Inn by Radisson Addis Ababa (Ethiopia)

Scheduled to open in 2025, this 120-room hotel will be the Group’s third hotel in Ethiopia, all located in Addis Ababa and will introduce the Park Inn by Radisson brand to the country. Dining options will include a breakfast hall, restaurant hall, coffee shop, and four soft drink bars. The meeting and events space will consist of a large and medium conference room and four meeting rooms. Guests can also enjoy two gyms, a spa, a business centre, sports facilities, a kids’ entertainment area, a retail space, and a co-working space.

Since 2022, the Group has opened a total of 14 hotels, including the debut of the Radisson brand in Morocco (Radisson Hotel Casablanca Gauthier La Citadelle) and Tunis (Radisson Hotel Tunis City Center). These openings have diversified the Group’s portfolio with the first safari hotel in Africa, Radisson Safari Hotel Hoedspruit; the first resort in Livingstone, Radisson Blu Resort Mosi-oa-Tunya, and, the debut in Reunion Island with Radisson Hotel Saint-Denis. This achievement has set a record for the Group in terms of realizing its pipeline into openings, translating into a commendable 15 per cent annual net operating growth in its African portfolio.

“With a strong first half of the year, we plan to continue the momentum in the second half by focusing on expanding our presence in key markets such as Morocco and South Africa, where we’ve recently announced our ambition to reach 25 hotels by 2030, doubling the portfolio in both countries. We thank each of our partners for their valued trust in us and our brands,” concluded Rankoussi.

The post From Tunisia To Tanzania, Radisson is Growing Its Footprint in Africa first appeared on Aspire Luxury Magazine.

The post From Tunisia To Tanzania, Radisson is Growing Its Footprint in Africa appeared first on Aspire Luxury Magazine.

Rather than simply listing cities, monuments, and must-see attractions in this traditional North African gem, I invite you to join me as I reminisce about my recent unforgettable 5-day vacation in the Kingdom of Light. I recommend that you grab a cold drink first to be able to keep up, as I packed in A LOT into this 5-day trip!

Day 1: Arriving in Casablanca

Our Moroccan adventure began in Casablanca, where we arrived at noon on June 1st. I had deliberately chosen to keep my eyes and mind open, free of preconceived ideas, so I could truly explore with fresh eyes. My first impression of Casablanca was that it was charming and sophisticated, a city where ancient Moroccan culture coexists perfectly with modernity.

After clearing immigration, we were warmly welcomed by the Moroccan Tourism Board, who escorted us to a luxury bus that would be our primary mode of transportation for the remainder of our trip

Tip: If you’re considering group travel to Morocco, skip the taxis and opt for a luxury bus and chauffeur. It adds a unique flair to the entire trip.

We arrived at our first hotel, a stunning 5-star establishment in the heart of Casablanca. Once settled, we were whisked to the hotel’s spa for our first Moroccan experience: a rejuvenating hammam session at the spa.

Tip: When you visit Morocco,  make sure a visit to a hammam is on your list.

Our first day ended with delicious cocktails on the hotel’s rooftop, where a DJ played Nigerian songs in the background— as everyone bopped and swayed to the beats. It was a nice feeling that made our evening even more special.

Day 2: Exploring Tangier

Day 2 began with a quiet but quick breakfast at 7 AM, as we had an early departure for Tangier. By 8:15 AM, we were at la Gare de Casa, the train station, ready for our 2-hour trip to Tangier. While a 7-hour road trip sounds appealing, it would have disrupted our itinerary, so we opted for the faster train option.

We arrived in Tangier just before noon, and the welcome in Tangier was quite different from Casablanca’s floral greeting. Here, we were served mint tea and traditional Moroccan sweets by staff dressed in traditional attire.

Our guided tour took us to several popular spots, including the Cape Spartel Lighthouse, the Petit Socco, the Kasbah, and the Medina. One thing that stood out was the uniformity in design. Our guide explained that Moroccan craftsmanship is deeply rooted in the culture and preserved through generations. The intricate designs in a newly-built 5-star hotel could be identical to those in a historical museum like Dar Niaba. While it might seem monotonous after a while, appreciating the hand-crafted details that have endured through the ages gives you a deep respect for this cultural heritage.

Our tour included a visit to the spice and herbal section of the market, where we could choose spices and herbs for customised medicine, skincare products, and perfumes. Watching the skilled men, mostly in their late 50s and 60s, quickly formulate products using techniques passed down through generations was a testament to the rich cultural preservation alive in this ancient kingdom.

Our day ended with a drive through the vibrant town to a charming restaurant, where we indulged in Moroccan delicacies and wine, ending our second day on a delightful note.

Day 3: Enchanted by Chefchaouen

With our tour of Tangier complete, we journeyed to Chefchaouen, known as The Blue Pearl. This enchanting city, with its thirteen gates and predominantly blue colour scheme, is a sight to behold!

Seeing the city in pictures is one thing; but standing on its cobbled streets, basking in the brilliance of the sun, and taking in the stunning scenery is a completely different affair. The blue and white hues make you feel like you’ve stepped into an alternate universe. The architecture, the people, and the vibrant atmosphere bring the city to life, making you feel instantly invigorated.

In Chefchaouen, we experienced our first Moroccan wedding, which was one of the most beautiful ceremonies I’ve ever attended. Everything from the clothing and jewellery to the oud songs sung by the women celebrating the bride was remarkable and decadent. It made me wish I were more than just a spectator!

It was also in Chefchaouen that I tasted my first tagine, a delectable beef-filled dish that I won’t forget soon …

Day 4: The Road to Marrakech

We bid farewell to the enchanting city of Chefchaouen in the morning and embarked on a journey to Marrakech via Tangier and Casablanca. This was my first opportunity to experience a Moroccan road trip, and I can assure you, it did not disappoint. The scenic drive showcased the diverse landscapes and vibrant culture of Morocco, making it an unforgettable experience. 

Tip: When you visit Morocco, be sure to include a road trip in your itinerary.

Day 5: Farewell Adventures in Morocco

Our vacation in the Kingdom of Light was coming to an end, and we decided to pack in as much fun as possible before our departure scheduled for later in the evening.

We started the day at 5:45 AM with a hot air balloon ride, hoping to catch the sunrise. If you’ve never tried hot air ballooning, it’s a must-do. Initially, you might cling on for dear life, but as you ascend, fear gives way to sheer exhilaration, and you’ll wonder why you were ever afraid.

After touching back down, we were off for some quad biking. At this point, we were fearless and eager for more adventure. I opted to ride with a guide, but if you’re more daring, you can ride solo. Don’t worry, you’ll be equipped with all the necessary safety gear, and help is always nearby in case of emergencies.

As if quad biking wasn’t thrilling enough, we thereafter hopped on camels for a more traditional experience. This slightly hair-raising adventure is one I recommend if you’ve never tried it; I thoroughly enjoyed every moment.

Having had our fill of adrenaline, we returned to our hotel to freshen up before heading back out for one last exploration: the Museum of Confluences, Dar El Bacha. The museum offered a feast for the senses with its stunning architecture, intricate wall, ceiling, and floor designs, exquisite woodwork, and a coffee shop featuring beans from around the world that brew for a minimum of two hours. (Yes, you read that right. Two hours.)

Alas! All good things must come to an end, and soon it was time to pack our things and head back home. As we were chauffeured to the airport, I felt waves of bittersweet emotions. While I was happy to be returning home, I didn’t want the magical Moroccan experience to end. This just means I’ll be back again soon, because as anyone who has been will tell you, 5 days is grossly inadequate to take in its beauty.

Tip: You simply must visit Morocco – The Kingdom Of Light!

The post Want to Visit Morocco? Here’s How I Did It in 5 Days! first appeared on Aspire Luxury Magazine.

The post Want to Visit Morocco? Here’s How I Did It in 5 Days! appeared first on Aspire Luxury Magazine.

Morocco is truly one African nation to explore if you haven’t done so already. Not only is it choke-full of interesting places to visit — Morocco is famous for preserving ancient traditions in every aspect of their lives from architecture to food, and even style — but there are so many things to do and see that we daresay a 2-week stay is barely enough to get acquainted with whatever city you choose to visit, talk less of the entire country.

Fresh from our Moroccan trip, here are some places that really intrigued us and we believe offer a good starting point to an exploration of the Kingdom of Light.

The Hassan II Mosque, Casablanca

Very cliché in terms of where to visit, but if it’s your first time in the country, it pays to start with a popular and important landmark as it serves as a great foundation of what to expect on your Moroccan adventure.

The storied mosque that took about seven years to build and thousands of hours of labour features mostly local materials and craftsmanship. Its strategic position by the Atlantic Ocean and just a little above it adds further appeal to its magnificent size and impressive craftsmanship.

Thousands of stories and articles on one of the largest mosques in the world with one of the world’s longest minarets abound, and it can almost feel like you’ve been there without having actually ever visited. But, unlike other popular tourist destinations, it is truly one place you must see for yourself to fully understand how beautiful and special it is.

Hammam

Whether you are in Marrakesh (Marrakech if you prefer) or Casablanca, the one activity you cannot afford to miss is the traditional Moroccan Hammam, which is why it gets a special place on this list.

The Hammam is basically a spa experience that starts in a dry hot room, then moves on to a hot, steamy room, which then gives way to a bathing room, and ends in the resting room, or, in some cases, goes on to yet another room, the massage parlour, where you receive a full body massage that melts away whatever stubborn stress might remain after this truly blissful experience.  You’d thoroughly enjoy the amenities and treatment from seasoned practitioners with decades of expertise using centuries-old local Moroccan practices, soaps and oils.

Tangier

For most visitors, Casablanca may not have much to offer beyond the Hassan II Mosque and other smaller tourist attractions, but not Tangier.  This ancient medina, which is the meeting point of the Mediterranean and the Atlantic, is the perfect place for limitless exploration, and when you want, blissful relaxation.

Tangier is a  7-hour road trip from Casablanca, but, to get there faster, a 2-hour train ride from La Gare Casa would suffice.

Once there, you can choose to explore the Kasbah, a historic fortress and palace, housing the Dar Niaba museum, which showcases the city’s history and cultural artefacts. Or, if you would rather just sit back and take in the city, the Petit Socco, also known as Souk Dakhli, is the place to go. The Grand Socco, on the other hand, is a vibrant, bustling public square, surrounded by historic buildings, cafes, and shops, so should you get bored, you can easily hit the stores to buy everything from clothes and shoes and even prepare your unique body oil with whatever herbs, seeds and nuts of your choice.

The Cape Spartel Lighthouse is one landmark you do not want to miss while you’re in Tangier. Situated at the northwestern tip of Africa, where the Mediterranean Sea and the Atlantic Ocean converge, this historic lighthouse, built in 1864, stands majestically on a rocky promontory, its shining bright beam guiding ships and travellers alike.

The Lighthouse is not only a marvel of engineering but also a sacred site, mentioned in the Qur’an and the epic poem, Ulysses by Homer. In the former, it is called the ‘Ras al-Tubul,’ marking the western extremity of the known world while Ulysses describes it as the ‘Pillar of Hercules,’ symbolizing the gateway between Europe and Africa.

Chefchaouen

You’ve probably heard about the picturesque blue town of Morocco, but Chefchaouen is more than its blue-and-white aesthetic. Its rich history, intentional architecture that preserves decades-old tradition and culture, and, very traditional cuisine that includes the tagine, a slow-cooked stew, all come together to make for a truly authentic, luxury experience like no other.

Chefchaouen was founded in 1471 as a fortress to resist Portuguese invasions. The blue you see everywhere is intentional, as, in Moroccan culture, the colour is believed to ward off evil spirits and bring peace. This beautiful fortified medina, with its twelve gates and narrow streets, offers the best of Moroccan warmth and hospitality, and even if you do not get to visit other popular cities like Marrakech and Tangier, the one place you absolutely do not want to miss on your first visit is the very beautiful, very traditional, and very charming city of Chefchaouen.

Marrakech

Last on our list is Marrakech, and honestly, if the theme of your vacation is ‘busy days and countless media,’ Marrakech should probably be the starting point of your Morrocan adventure.

There’s so much to do and see that a week in Marrakech would probably be grossly inadequate. From the museums — like the Dar El Bacha, La Musée des Confluences — to the souks, to the public buildings open to tourists, to the different tourist activities like quad biking and camel riding, you’d never run out of things to do and places to see. Also, the architecture and craftwork, especially in the Medina, is simply stunning and breathtakingly beautiful.

Even if your goal is to have a very peaceful Moroccan vacation, it would not hurt to add Marrakech to your list of places to visit, even if it is just for a day or two. The experience would definitely be worth it.

The post First Time In Morocco? Here are Some Must-See Destinations and Activities to Consider first appeared on Aspire Luxury Magazine.

The post First Time In Morocco? Here are Some Must-See Destinations and Activities to Consider appeared first on Aspire Luxury Magazine.

This holistic mindset highlights the importance of a comprehensive approach to weight management. This addresses not just physical aspects but also psychological and environmental factors.

With this refined perspective, let’s explore the type of factors influencing weight and the sophisticated strategies available to address them:

The Role of Genes

Obesity which is a chronic condition characterized by excess weight, has deep genetic roots, as numerous genes are intricately linked to obesity. One particularly noteworthy gene is the fat mass and obesity-associated gene (FTO), present in approximately 43% of the population. The high-risk variant of FTO can elevate the risk of obesity by up to 70%.

However, the influence of genetics on obesity is not absolute and can be significantly altered by environmental factors. Physical activity, for instance, has been shown to mitigate the effects of the common FTO variant. Similarly, diets low in fat and high in protein may be beneficial. Genetic testing provides valuable insights into an individual’s genetic makeup and the presence of the FTO gene. This knowledge is crucial for mental preparation and planning personalized diets and exercise regimens, making the weight loss journey more effective and tailored to one’s unique genetic profile.

Hormones Influence Hunger and Satiety

Practising self-control can be challenging in an environment filled with readily accessible indulgent foods. This challenge could be compounded by hormones that regulate hunger and satiety, such as ghrelin, leptin, and glucagon-like peptide 1, which communicate between the brain and stomach to influence appetite and fullness. When levels of these hormones become abnormal or uncontrolled, perceived hunger increases, often leading to overeating.

The effective management of these hormones involves sophisticated strategies that promote mindful, healthy eating and stress reduction. Crafting and enjoying customized, nourishing meals help maintain consistent, healthy dietary habits. Additionally, staying hydrated, indulging in luxurious spa treatments, and engaging in meditative activities are excellent ways to reduce stress.

Recent medical advancements have also introduced prescription weight-loss medications that aid in controlling hunger. These medications, prescribed by medical professionals and combined with lifestyle changes, have led to significant weight loss for many individuals, transforming lives across the US and other parts of the world.

Metabolism Mastery

The concept of basal metabolic rate (BMR) is a cornerstone in the science of weight management. BMR represents the body’s energy at rest to sustain essential functions such as blood circulation, respiration, and cellular repair. It accounts for approximately 50-80% of the body’s daily energy expenditure. Various factors, including medical conditions, lean muscle mass, age, biological sex, and physical activity, influence BMR.

To enhance BMR and achieve positive metabolic outcomes, it is essential to have refined lifestyle habits. Tailored exercise regimens, including high-intensity interval training (HIIT) and cardio workouts, are designed to sculpt, tone, and increase lean muscle mass, thereby boosting BMR. Additionally, curating meals that are rich in protein, and incorporating fat-burning ingredients and beverages like green tea can further support weight loss and metabolic health.

The Mind-Body Connection

Mental health is an integral element of holistic well-being, providing the energy, motivation, and vitality needed to pursue physical health. Mental health disturbances, such as depression, anxiety, or high-stress situations, could complicate weight management.

Cultivating a positive mental landscape enhances health-conscious decision-making and lowers stress hormone levels. Daily practices such as meditation, self-compassion, and mindful eating are essential for maintaining mental health. Achieving restful sleep is also crucial and can be enhanced through luxurious sleep environments, relaxing spa treatments, bespoke sleep concierge services, and exclusive sleep retreats or programs.

Social Network for Support

As social beings, we thrive when surrounded by the right influences and environments. A robust support system is crucial for a successful weight loss journey, providing essential medical support for health conditions, mental support for a positive mindset, and social support for motivation and accountability.

A wealth of resources is available to tailor your weight loss experience, including health coaches, gourmet chefs, personal trainers, and medical professionals. For those seeking group support, specialized weight loss programs offer valuable peer connections and have proven to deliver exceptional results.

The post 5 Biological and Psychological Factors Linked to Obesity first appeared on Aspire Luxury Magazine.

The post 5 Biological and Psychological Factors Linked to Obesity appeared first on Aspire Luxury Magazine.

Skiing on the snowiest mountains in the Alps; summer holidays in St Barth’s; surmounting the mighty Mount Everest; sweating it out with the Big 5 on different luxury African safaris; binging on the headiest wines in France; getting fat on culinary delights in Italy; snorkelling in the Mediterranean; luxury road trips across North America: at this point, you’ve literally run out of ideas and while you’re in dire need of a vacation, no destination or activity appeals to you.

Unless you’re trying Kalmar Beyond Adventure Trans-Africa Porsche expedition.

When Jan Kalmar started Beyond Adventure back in 2007, his goal was simple: get passionate petrolheads together and embark on daring adventures fueled by camaraderie and an intense love for racing, powered by Porsche autos specially re-engineered by Kalmar for the most extreme off-road situations.

15+ years and dozens of trips after, Kalmar is ready to take on southern Africa. The Kalmar Beyond Adventure Trans-Africa is a 19-day, 5,500km ride that would see drivers race through five African countries in the south, from Namibia to Angola, Zambia and Zimbabwe before finally stopping in Botswana. The itinerary also includes shorter trips to places like Lapland and Morocco.

Like all Kalmar Beyond Adventure ‘Trans’ drives, participants can expect this to be an experience like no other. Driving through southern Africa would mean some safari, especially as the ‘rally’ is scheduled to take place in June, which is the month when the wildebeest migration takes place. (However, this only happens in Tanzania and Kenya, countries not included in the 2025 Trans-Africa adventure. The wildebeest migration also takes place in Zambia but in mid-July.)

It would also mean running into tricky situations, like encountering difficult terrains, unexpected stops and unplanned detours. Still, all these are exactly what an adventure is about, and, as stated on their website, “rest assured, the entire Beyond Adventure team will always be there from start to finish.”

Kalmar says guests will rest in “superb accommodation,” including some of southern Africa’s finest lodges and villas. Drivers will also get to choose from the Kalmar range of Porsches, or bring their own which would have to be inspected first. Halfway into the journey, participants who want to can swap their vehicles for another, making for an even more interesting and unpredictable experience.

The Trans-Africa adventure starts from €66,900 (roughly $71,600) plus taxes, but here’s the kicker: participation is by invitation only. Want to know if you’d qualify for a vacation experience like no other? Visit Kalmar Beyond Adventure for more information.

The post Kalmar Beyond Adventure wants You to Experience South Africa In a Porsche first appeared on Aspire Luxury Magazine.

The post Kalmar Beyond Adventure wants You to Experience South Africa In a Porsche appeared first on Aspire Luxury Magazine.

Before you say, ‘Oh, I’ve been!’, you may want to consider that this isn’t like anything you’ve done before. Or, have you ever gone on a women-only, themed trip? If your answer is no, and this is something you’ve always wanted to do, then it is time you learned of Tuscan Break.

Tuscan Break is the brainchild of Liz Bomben, an international makeup artist who fell in love in Italy when she first visited back in 1987. After several trips, Bomben decided that she wanted other women like her to explore the region in relative comfort and safety, and thus, the idea was born.

Crafted for women over 35, the all-inclusive, week-long homestay experience caters to just five to six guests at a time and can be customised to accommodate special occasions such as birthdays or reunions. Guests will enjoy a truly immersive Tuscan holiday instead of a non-personal, touristy experience. Each homestay will expose visitors to the intricacies of local food, culture, leisure and landscapes, and will comprise authentic Italian experiences, from sipping drinks in the Piazza or people-watching on market day, to sunset rounds of bocce, wine tastings and cooking classes. A stroll through the picturesque villages with gelato in hand is also on the itinerary.

Other perks include transfers from the Florence train station to the homestead and back; daily breakfast and five lunches (for a seven-night stay); cooking classes; wine and olive oil tastings at local wineries, and, village tours. Guests who will be staying at Tuscan Break from September 2 to 9, 2024 can choose to participate in the annual wine festival in Greve, Chianti, while food writer and photographer Emma Bickley will also be joining several homestays throughout 2024 to provide insights into the culinary arts.

If a very local Tuscan holiday in the company of other women sounds like your idea of fun, then you should head over to Tuscan Break’s website to make an enquiry.

Source: Signature Luxury Travel & Style

The post Tuscan Break is Promising A True Italian Vacation for Women Only first appeared on Aspire Luxury Magazine.

The post Tuscan Break is Promising A True Italian Vacation for Women Only appeared first on Aspire Luxury Magazine.

Ask Google, and you’ll quickly realise that everyone has an opinion on what makes a bag a true luxury item and a great investment piece. In the end, it appears that a mix of design, function, scarcity, marketing and who thinks the bag is good enough to carry not just once, but repeatedly is what makes luxury handbags good investment pieces. Hermès makes a lot of fantastic bags, but it is the Birkin and the Kelly that are well-known. Chanel has released viral handbags over the years, but it is the Classic Flap that continues to catch and hold the attention of true fashion lovers over several generations.

No new fashion brand seems to have quite the appeal heritage luxury maisons enjoy in the world of handbags. Of course, a case can be made for the newer brands that they have only arrived and would need years to build a following over generations of fashion enthusiasts. But, with the kind of success the Row’s Margaux has had, not even this argument can hold much weight.

The Margaux: A Brief History

It is impossible to speak of the Margaux without discussing its parent company, The Row. Established by sisters Mary-Kate and Ashley Olsen (if you’re a 90’s kid, you’d know who they are) in 2006, the logo-less, ‘quiet luxury’ brand has risen over the years to become the go-to luxury brand for celebrities and high-profile individuals seeking high-end, quality fashion pieces that look ordinary yet are anything but.

When the Margaux tote was released in 2018, it carried the brand’s timeless, top-notch quality DNA. Chunky in size but extremely sleek in quality, it quickly and quietly rose through the ranks to become the ‘it’ bag of the very rich.

Deconstructing the Margaux

There isn’t much to break down when you consider how minimalist the design of the Margaux is. It is a leather or suede handbag that features a rounded silhouette with a top handle and comes in four different sizes that are big enough to contain all your essentials including your laptop.

That’s it, No extra accessories featuring rare stones and very precious metals.

And yet, the Margaux continues to sell out at retailers and has been pictured on the arm or in the hands of the who’s who in society. Per Lyst, it was the hottest bag of 2023 Q4, although you wouldn’t guess this going through the brand’s page on Instagram.

Is the Margaux the new Birkin?

No.

This has nothing to do with whether or not one is bigger than the other or one commands a higher price on the resale market than the other. It is just as hard to walk into a retail store and pick up a Birkin as it is as hard to quickly grab a Margaux in-store. And both continue to remain hot on the resale market.

In reality, the Margaux is the Margaux and the Birkin is the Birkin and both are beloved for different reasons. And while the former may surpass the latter in value and status in the future, it takes nothing away from what the Birkin is and stands for. Which, in the end, is exactly what makes the Row’s Margaux handbag so unique.

The post The Row’s Margaux Tote May Be Just as Beloved as The Birkin, But… first appeared on Aspire Luxury Magazine.

The post The Row’s Margaux Tote May Be Just as Beloved as The Birkin, But… appeared first on Aspire Luxury Magazine.

Unlike fashion, following trends in interior design is not very practical. However, these predicted luxury home decor trends for 2024 reflect our current reality, and, if you’re looking to declutter or switch up your space, including one or even all of these might be exactly what your home needs for the incoming year and beyond.

Understated luxury

AKA quiet luxury but not quite.

This is one trend that has held everything in its grip from fashion to beauty, and while it has become quite an overused and over-flogged term at this point, it is rather handy in luxury home decor and would be spilling over to important trends for 2024.

How to incorporate

Soft, subtle and soothing are the underlying tenets of this style. Think soft colour palettes, lush and luxurious textures (cashmere, mohair), high-quality materials, and, casual yet chic designs.

The last thing you want when you are spending most of your days indoors is to have room after room feel like an office or a factory. Introducing understated luxury into certain rooms like the bedroom or the living room is a great way to keep your home looking like one when it also multifunctions as a workspace, an entertainment venue, or a school.

Brutalism

Brutalism is back, and would most likely be in full force in the new year, according to experts.

How to incorporate

Adding stark, brutally pared-down pieces will not only help to break any softness that may begin to border on over-cosiness, but it also adds more character to your space by introducing a pleasant ‘shock factor.’

You can integrate this style by using pieces, fittings and furniture made from materials like steel and concrete, or, you can even have an entire room in brutalist style, like your home office for example or even your kitchen.

Biophilic designs

AKA bringing the outdoors in, will definitely have its moment in luxury home decor in 2024 per current indications.

How to incorporate

Spending long hours indoors can be quite tedious, regardless of how beautiful your home is. A useful way to animate and invigorate your space is to bring in items that would normally be found outside the home, especially when you do not have the luxury of a yard.

Adding potted plants to your decor is the most obvious choice, but also, using natural materials for accent pieces like wood and clay works just as well. Floor-to-ceiling or extra-large windows bring in the light and the views in a fantastic way and are beneficial if you live close to landmarks like the sea or a monument. You can consider converting your balcony into a mini-conservatory for potted plants and herbs and add sliding doors to lead into it.

Bold colours and patterns

This is one trend that has never really gone away and is especially handy considering the others in this list.

How to incorporate

If you’re not feeling overly bold, think of accessories and accents that would fit nicely in this category — a centre rug perhaps, or a large image covering a greater part of the wall.

If you’re more adventurous, however, consider covering an entire wall with vibrant patterns or colours, or include furniture with rich hues.

Smarter homes

This is more the future than a trend for a time and season. As technology improves, our desire to bog ourselves down with house chores and other tasks that we can easily delegate diminishes. Employing humans to handle some of these chores has been the go-to solution for years, but, considering the challenges around getting reliable and trustworthy help, smart homes are looking more and more alluring.

How to incorporate

Having lights come on automatically; window blinds roll up on their own at sunrise, a robot vacuum sweep and clean when everyone is out of the house, and your door lock or open when it senses you sounds truly fantastic (and a tad scary). However, it comes with its own drawbacks and challenges that must be understood before converting your home.

Consider starting with one or two items you really need, and then scaling up from there once you get a better hang of the tech. You may also want to speak with an expert first before making a final decision.

Ultimately, setting up a home is never easy, but, judging from these predictions of luxury home decor trends for 2024, it is definitely a more exciting task than it was 50 years ago.

The post Luxury Home Decor Trends for 2024 — According to The Experts first appeared on Aspire Luxury Magazine.

The post Luxury Home Decor Trends for 2024 — According to The Experts appeared first on Aspire Luxury Magazine.